The rebound in exports has become a reality, and this is also true at the national level. Since the beginning of this year, China’s export growth rate has turned positive year-on-year in April, and the higher-than-expected situation has continued. In July and August, China’s exports continued to record high-speed growth of more than 10%; Oxford Economic Research Institute data stated that China accounted for 17.2% of the global export market in the second quarter, a record high.
From the perspective of the home furnishing industry, the situation is basically the same. Hao Xinyan, COO of Dajian Yuncang, a global home furnishing circulation B2B platform, believes that from an export perspective, orders for soft furnishings such as mattresses and sofas have recovered quickly. In addition, the export of office chairs and dining chairs is also good. From a regional perspective, the Anji area, where chair manufacturing is good at making orders, has been good since May.
Fujian Guohui Group mainly exports solid wood furniture to the European and American markets. Chairman Yang Guohui told reporters that since May and June, the company’s orders began to pick up, and it became more obvious in July and August. He believes that the rebound in orders has a lot to do with the increase in consumer home time, the decrease in outgoing consumption and the increase in home consumption caused by the epidemic. He said that he is cautiously optimistic about the future export of furniture from Europe and the United States, which means to remain optimistic but proceed cautiously.
The growth of retail sales of pu ceiling PVC ceiling in china has driven overseas furniture exports, and the relevant data in the US market confirms this view. According to data from the U.S. Department of Commerce, in August 2020, the nation’s retail sales of furniture and household goods showed a year-on-year growth for the first time, with a growth rate of 3.8%, compared with a year-on-year increase of 2.1% in August 2019.
The business recovery of Esuri also illustrates this point. Before the outbreak, Essley had broken through 14% to 15% growth for three consecutive years. However, in the six weeks following the outbreak, the company’s revenue fell by 15%. However, since August, Ai Murray’s revenue has increased by 20%. As people gradually return to offline consumption, there is more room for growth in the future.
Post time: Oct-19-2020